Can you imagine a world without ageism?

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Ask yourself, "Am I Ageist"?

...are you sure?

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Why is this important?

Ageism can have a profound impact on our job prospects, confidence, health, quality of life and control over life decisions. It can limit us from participating in our communities as full citizens, and has proven impacts on our physical health and longevity.

Out of the mouths of 30-somethings have come views such as that of 32-year-old Benjamin Law, as expressed in a Sydney Morning Herald article: “Sure, we’re all gonna die. But getting ‘old’? That’s a privilege, baby.” In Woman’s Day, just 10 months before she died in 2005, terminally ill 31-year-old actor Belinda Emmett was quoted as saying, “There is sometimes a sense of frustration.........when people say things such as, “I’m getting so old, I’m so old”, when I think that would be great. I just want to be able to say I’m old. It’s nobody’s fault. It’s those things people take...

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Negative attitudes and beliefs about ageing and older people underpin and drive age discrimination in places like the workplace or the healthcare system.

EveryAGE Counts is the opportunity to work with others in your community to create a society where every person is valued, connected and respected, regardless of age and health.

Read more about the campaign

I stand for a world without ageism where all people of all ages are valued and respected and their contributions are acknowledged.

I commit to speak out and take action to ensure older people can participate on equal terms with others in all aspects of life.